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gosouth.jpg

gosouth

Enjoying is about feeling joy — the pleasure of sharing moments with friends, loved ones, or an unforgettable trip. That’s what Go South is all about: enjoying the journey with friends, family, or your partner.

Its typography and color palette are designed to reflect an aspirational and joyful spirit — full of energy, emotion, and good vibes.

The gosouth smile is simple, genuine, and kind. It’s a warm welcome to every traveler who chooses to vacation in Costa Rica. It embodies a spirit of freedom — a country full of vibrant, happy people, lush natural beauty, and unforgettable experiences. It’s a destination that invites you to enjoy, dream, and smile, all at once, with the people you love.

Project: Re Branding
Customer: gosouth / Travel agency
Year: 2019

Art Direction / Design - Andrés Rojas Murillo
Animation - Andrés Rojas Murillo

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